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Santa Fé x Social Launch
A bubbly new world.
Santa Fé
Brand Launch
Overview
SANTA FÉ DIGITAL BRAND LAUNCH.
From AriZona comes Santa Fé, an all-new, all-natural seltzer made with real fruit.
When they came to us, there was no brand to speak of. So we did what we do best: we created an entire brand world – custom-made to help them stand out amongst competitors, without losing their AriZona roots.
Expertise
- Beverage
- Social
IT WAS ALL A DREAM.
Bringing together design, photography and motion effects, we created a dynamic dream-like brand world for Santa Fé, and brought it to life for their launch on Instagram.
All told, we produced a killer content library, managed their calendar, wrote clever, engaging copy, and built brand presence through influencer partnerships.
