A TEQUILA REBOUNDS. In a growing tequila category, Camarena had low awareness and was getting a little lost in the sauce. As an affordable and great tasting tequila, all they needed was a solid opener. At a time when people were starting to return to bars, many felt their pick up skills had gotten a little rusty. That’s where Camarena came in. We ran a sweepstakes that gave lucky fans $30 towards a taco date night, plus some real fresh pick-up limes with sayings like “Be my main squeeze” and “Let’s Taco Bout Us.” Buzz was generated, and sparks flew. Camarena Tequila's Gifting Free Guac Today for National Guacamole Day Thrillest Send Your Crush A Real Pick-Up Lime Forbes It's Still Summer: Enjoy National Tequila Day, Travel, Dining, Cocktails & More Medium National Tequila Day 2021: Where To Get The Best Food Freebies And Deals Mashed 10 Media Hits To Date +68.5M Impressions